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Nouvelles Valeurs 2010

Restaurants

"Restaurant”

Originally, this word meant: “That which feeds and restores strength".

At a time when people still unaffectedly spoke the language of Molière, they would say: “Wine is a good restaurant!”

For many years then, language underpinned your most precious asset, namely your health.

New Values aims to highlight restaurateurs who have not forgotten this vocation which is so fundamental to our daily lives.

Your wellbeing and the confidence that you have in the person serving you lies in the scrupulous selection of healthy, balanced foods day after day.

We are particularly keen to present these exceptional artisans to you because they clearly satisfy our demanding criteria.

Theirs is a difficult trade which requires constant attention.  Only an elite can rise to this challenge with élan, for your maximum pleasure and with respect for your health.

What is more – and this is of very great importance – this selective process often goes hand in hand with respect for the environment.

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Itinéraires

From his native Ardèche to the culinary wonders of tea*, from the Riviera to Chelsea, from the gastronomic capital of France to its administrative centre, from rue Paul Bert to rue de Pontoise: these are some of the itineraries followed by little Sylvain, now grown up and rubbing shoulders with the big boys.

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l'A.O.C.

The A.O.C. Guarantee of Origin will soon have to change its name… A single letter will be enough, as the “C” is to become a “P”, as required by civil servants in Brussels following their declaration one fine day back in May 2009. “In May, do as you please!” goes the premonitory saying.
But, upon taking a closer look, the nuance is an interesting one as what was “controlled” before, will become mutatis mutandis, “protected”.

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yam'tcha

Yam’tcha is to catering as hand-harvested sea salt is to crude sea salt.
The former is an unlikely and subtle crystallisation born of the coming-together of water, wind and the moon in the solitude of salt marshes. This quiet place is a highly successful fusion of the very best of East and West, of Adeline and Chi Wah, of two traditions at ease with themselves and which mutually pay one another tribute.

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